Facebook is a social networking service provider. It lets
you invite and connect with friends, send messages and pictures, like and
comment or share them. Facebook has seen outstanding growth since its inception
and is poised to maintain its dominance in social networking.
History of
Facebook
Facebook was founded by Harvard student Mark Zuckerberg
on February 4, 2004. In May 2007, Facebook opened up its developer platform to
allow third-party developers to build applications and widgets that, once
approved, could be distributed through the Facebook community. In May 2008,
Facebook engineers announced Facebook connect, a cross-site initiative that
allows users to publish on third-party sites in their Facebook newsfeed. The
site was redesigned in late 2008, intended to streamline the website and make
it easier to see what friends were doing.
What is Facebook
Marketing?
Facebook is undoubtedly the most popular social media
platform available with many advantages associated with it. It is primarily a
social networking site, however it can be used as a handy tool for promoting
and advertising a business. We can use Facebook to promote a brand, market a
company, or create awareness about a service or a product.
Success with this form of marketing requires more than a
fan page and a few friends. When used effectively, Facebook marketing can
provide a business with exciting benefits and results. Facebook marketing can
enable businessmen to greatly improve their brand awareness and reach out to a
wider audience.
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